Nebraska Brewing Company Hard Seltzer
Crafting a brand for award-winning brews
The seltzer trend was already on the rise when the Covid 19 pandemic kicked it into high gear. More people were enjoying drinks at home, and more people wanted hard seltzer. This increase in demand prompted Nebraska Brewing Company – the Omaha-based craft beer leader – to think critically. The brewery was set up to develop, can and label a seltzer, so what was stopping them? The Nebraska Brewing team tapped Turnpost, a longtime partner, to design a can with shelf presence. Something that would stand out in the crowded seltzer market.
We accomplished our goal of creating a can that stands out in a sea of hard seltzers – sales and reviews of Nebraska Brewing’s seltzer option have been favorable.
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