Travel & Transport
Have strong global brand, will travel.
As globalization makes the world smaller, the travel industry is getting bigger. Travel and Transport needed a brand that could accommodate its quickly growing range of services and grow with the company as it continues its expansion into the international arena.
After an intensive discovery phase, in which Turnpost facilitated building consensus among a group of global stakeholders, we crafted a new, cohesive brand, provided comprehensive guidelines, facilitated a successful internal launch, and developed a detailed brand acquisition strategy for adding newly acquired companies to the Travel and Transport brand.
Supported by a strong brand and clear strategy, the company has acquired new companies at home and abroad, added services in the luxury business travel space and successfully expanded its European operations.
Campaign / Environmental / Identity / Print / Web
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